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Tuesday 10 November 2020


Viktor Shvets

Global Strategist at Macquarie Bank

The Great Rupture - Do we need to be free to be innovative, Prosperous or even Happy?

Do we need to be free to be innovative, prosperous or even happy? Viktor’s book learns from the past and projects into the future and the lessons of the last five centuries were unequivocal – without freedom, there could be no prosperity or happiness. However, does it still hold true in the Information Age? Humanity is at a major turning point, and how we respond to the merger of technology and financialization will decide our future. As we hurtle towards that uncertain future, will it be capitalism or communism, feudalism or despotism? For the first time in at least five centuries, we have an opportunity and tools to build a different society and economy. Will we embrace the challenge?

Viktor Shvets

Viktor Shvets is a global strategist at Macquarie Bank. Over nearly 40 years as an investment banker, he has been a highly rated analyst across various disciplines, head of research and is now recognised as one of the more innovative global market strategists, working on the intersection between finance, technology, politics, and history. He is a prolific writer on key global trends and is a frequent commentator on CNBC, Bloomberg, and other media outlets.

In June 2020, Viktor published his first book – ‘The Great Rupture’ – distilling decades of investment and academic experience into a deep perspective of the future, and the role that people, technology and capital are likely to play, as societies continue to come under pressure from the self-reinforcing merger of the Information Age and Financialisation. The book learns from the past and projects into the future. Will it be capitalism or communism, feudalism or despotism?

Viktor was born in Kiev, which at the time was the capital of the Soviet Ukraine. He attended Kiev University of Trade before immigrating to Australia, where he completed a Bachelor of Economics degree from the University of Sydney and a Master of Commerce degree from the University of New South Wales. He is married with two sons and currently resides in Hong Kong.

'Some analysts have great perception and others have a unique perspective, but Viktor Shvets is almost unique in having both. How the past shapes the future is the topic of this book. Viktor reaches very non-consensus opinions that will shock modern sensibilities. You can't afford not to read it.'

Russell Napier, Independent Investment Strategist