In today’s age of digital, mobile and always on business, brands face a complex challenge: how can they attract new customers and keep loyal ones buying their products or services?
For brands to succeed, they need to embrace the digital landscape, make it part of the customer journey and maintain an agile approach to marketing and sales.
Join Matt Vignieri of Kenshoo, a digital marketing technology company, to take a fresh look at what is going on in the digital space and how existing brands can themselves become the disruptors.
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